BevMo! in Tahoe...

At 8:30 AM, we gathered with hundreds of our fellow Tahoans for the Grand Opening of the 157th BevMo!... and what a party it was. There was electricity in the air and I found myself giddy at times.

In addition to being a gathering spot for the 'who's who', a DJ played festive tunes and the coffee bar kept everyone awake.

After a ribbon cutting with the Tahoe Chamber, we were all allowed inside.
But before entering, gift bags valued at $50, were given to the first 500 customers (we were about tenth in line). Once inside, it was one big party. Bevmologists were on hand to help and the vibe was really exciting. I loved it all.
"Spring is a time for new beginnings, so in the spirit of Spring, we're delighted to open our first store in the Lake Tahoe area. South Lake Tahoe is a vibrant, beautiful and close-knit community, and we're so excited to join the neighborhood, just in time for Easter weekend!" proclaimed CEO Alan Johnson.

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